The mobile wallet Marketing is one of the most powerful tools in the mobile marketing arsenal. And we already know that, today, when smartphones have become an extension of ourselves, mobile marketing has become essential for any successful business strategy. But what exactly is mobile […]
How digital marketing is transforming traditional advertising
Digitalized marketing has emerged as a powerful catalyst to transform traditional advertising. Businesses and marketers are adopting digital strategies to reach broader audiences, engage more effectively, and measure the impact of their campaigns. In this article, we will see how digital marketing is changing the […]
CONNECTIF, AUTOMATED MARKETING AND HYPERPERSONALIZATION
On the Omni BlogWallet We have already talked to you on some occasion about automated marketing. It consists of process automation through software that allows us to carry out marketing actions based on certain patterns and types of users. This process automation is ideal, especially as part of an omnichannel strategy, counting […]
Lead management: what it is and how to reactivate cold leads
One of the most coveted things today by companies is to have a well-nourished database, but the truth is that this does not imply that all the contacts that appear in it are active. The question then arises whether, in this case, quality is also preferable to […]
What is automated marketing?
Marketing automation is marketing that uses software to perform its actions, making otherwise difficult processes easier and more efficient. Marketing automation brings several advantages for companies, among which we can highlight: Complicated marketing processes are easily developed. […]
Use push notifications to increase conversion
The main objective for an eCommerce is to be able to offer its products and services reaching the largest possible audience. Today there are different tools that make this possible, from OmniWallet We will take advantage of this article to focus on one of them. We are going to refer specifically to the sending of push notifications. In […]
SALESMANAGO, THE AUTOMATED MARKETING TOOL
SALESmanago is one of the most powerful trends in current marketing. Some studies carried out by sources such as Datanyze position SALESmanago as the second most used automated marketing platform in Europe. Beyond the borders of the European continent, it is already considered one of the best valued platforms in the rest of the world. […]