Customer loyalty has become a crucial aspect to ensure the long-term success and profitability of any business. In this article, from OmniWallet, specialists in creating loyalty systems, we will explain the relationship between loyalty and the profitability of a business, and how this link can be strengthened […]
How to increase customer purchasing frequency?
In an increasingly digital and competitive world, customer retention has become a crucial challenge for companies. Increasing the purchasing frequency of existing customers is not only more profitable than acquiring new ones, but it also strengthens the relationship in the long term. Omnichannel loyalty programs are […]
How to create your points program on Shopify
Shopify Points Program: Effective Strategies to Boost Your Online Business In the competitive world of e-commerce, retaining customers is as crucial as attracting new ones. A well-designed points program not only encourages customer loyalty, but also drives sales and strengthens the presence of […]
Loyalty program: how to create it in my Prestashop store?
A loyalty program is an initiative designed to reward and motivate your regular customers for their loyalty and frequent purchases. Basically, it is about rewarding your customers for choosing your store over the competition. These rewards may include exclusive discounts, cumulative points, gifts, free shipping or other special benefits. A […]
Workflows: new functionality
Workflows… does the term ring a bell? If you have an online business, you should know what it means and all the advantages it brings. In the world of ecommerce, competition is fierce. Consumers have a wide range of options at their disposal, which is why customer loyalty has become […]
How to create a digital loyalty program in my WooCommerce store?
A digital loyalty program implemented in your WooCommerce store is one of the most effective methods to build customer loyalty. This loyalty is a fundamental aspect for the success of any business. Having loyal customers means not only recurring sales, but also a base of satisfied customers who become ambassadors […]
The 3 best customer loyalty software
Customer loyalty is essential to the long-term success of any business. Keeping customers satisfied and engaged with your brand can drive recurring revenue and promote positive word of mouth. An effective way to achieve this is by using customer loyalty programs. In this article we will present you the 3 […]
Loyalty programs: The client does not want more physical cards
One of the goals of omnichannel is to add value to the business and the customer through personalized experiences that increase engagement with the brand. Loyalty programs are one of the ideal tools to achieve this end. But if we analyze the most common loyalty programs, we find a significant gap between […]
What should we take into account when choosing an omnichannel platform?
The main advantage for a business is that it will be able to create an improved and much more fluid shopping experience for its customers, whatever the means used to contact the company. Regardless of what stage of the purchase process the customer is in (creating an account, searching for products, payment process, etc.), [...]
Digital loyalty: how to achieve it from an online company
One of the strategies most used by online companies to keep their customers is to offer discounts or organize incentive programs. It seems like an easy method to apply, but to achieve optimal digital loyalty you have to touch many more keys, because the level of demand from consumers continues to grow. […]