Customer loyalty has become a crucial aspect to ensure the long-term success and profitability of any business. In this article, from OmniWallet, specialists in creating loyalty systems, we will explain the relationship between loyalty and the profitability of a business, and how this link can be strengthened […]
Benefits of mobile wallet marketing
The mobile wallet Marketing is one of the most powerful tools in the mobile marketing arsenal. And we already know that, today, when smartphones have become an extension of ourselves, mobile marketing has become essential for any successful business strategy. But what exactly is mobile […]
How to create a customer loyalty program with the help of mobile wallet marketing?
In the competitive world of modern commerce, retaining existing customers is as important as attracting new ones. Customer loyalty programs are a powerful tool for cultivating strong, long-lasting relationships with your customer base. However, with the evolution of technology and the change in consumer habits, […]
How digital marketing is transforming traditional advertising
Digitalized marketing has emerged as a powerful catalyst to transform traditional advertising. Businesses and marketers are adopting digital strategies to reach broader audiences, engage more effectively, and measure the impact of their campaigns. In this article, we will see how digital marketing is changing the […]
How to increase customer purchasing frequency?
In an increasingly digital and competitive world, customer retention has become a crucial challenge for companies. Increasing the purchasing frequency of existing customers is not only more profitable than acquiring new ones, but it also strengthens the relationship in the long term. Omnichannel loyalty programs are […]
Current Trends in Digital Wallets: The Mobile Opportunity Wallet Marketing
Current Trends in Digital Wallets: A Look to 2023 In the dynamic world of digital finance, digital wallets have emerged as an essential tool for modern and secure transactions. And the massive adoption of this use case opens up a huge opportunity for mobile. wallet marketing. A recent analysis by Capital […]
How to create your points program on Shopify
Shopify Points Program: Effective Strategies to Boost Your Online Business In the competitive world of e-commerce, retaining customers is as crucial as attracting new ones. A well-designed points program not only encourages customer loyalty, but also drives sales and strengthens the presence of […]
Loyalty program: how to create it in my Prestashop store?
A loyalty program is an initiative designed to reward and motivate your regular customers for their loyalty and frequent purchases. Basically, it is about rewarding your customers for choosing your store over the competition. These rewards may include exclusive discounts, cumulative points, gifts, free shipping or other special benefits. A […]
Workflows: new functionality
Workflows… does the term ring a bell? If you have an online business, you should know what it means and all the advantages it brings. In the world of ecommerce, competition is fierce. Consumers have a wide range of options at their disposal, which is why customer loyalty has become […]
How to create a digital loyalty program in my WooCommerce store?
A digital loyalty program implemented in your WooCommerce store is one of the most effective methods to build customer loyalty. This loyalty is a fundamental aspect for the success of any business. Having loyal customers means not only recurring sales, but also a base of satisfied customers who become ambassadors […]