The main objective for an eCommerce is to be able to offer its products and services reaching the largest possible audience. Today there are different tools that make this possible, from OmniWallet We will take advantage of this article to focus on one of them. We are going to refer specifically to the sending of push notifications. In […]
10 examples of good omnichannel strategies
Today, the number of companies that have implemented an omnichannel strategy has increased considerably compared to the last five years. The interaction between customers and brands is carried out through more and more channels simultaneously. An omnichannel strategy integrates all the points of contact with the company; email, apps, web, […]
THE PHYSICAL STORE WILL SURVIVE THANKS TO OMNICHANNEL
Experts in the field warn that the survival of the physical store will depend on a 180 degree change. As in Darwin's theory and the evolution of species, if physical stores are not transformed, many will have to close. What does this transformation consist of? Well, simply and […]
VIRTUAL CARD TECHNOLOGY AND THE FUTURE OF E-COMMERCE
About us…? Where we come from…? Where are we going…? In the Neolithic period, the first method of payment appeared, barter, the exchange of goods agreed by both parties. Some time later, coins made of silver, gold and bronze arrived, whose value depended on the weight and metal from which they were made. Soon they appeared […]
ONCE THE LEADS ARE GENERATED, HOW ARE THEY MANAGED?
Lead generation is something that must be present in any digital Marketing strategy. Well, it's not that I have to be present just like that, it's that it's essential and necessary that I be present. Basically because the goal of digital marketing is not just to get the famous leads or potential customers, but […]