In an increasingly digital and competitive world, customer retention has become a crucial challenge for companies. Increasing the purchasing frequency of existing customers is not only more profitable than acquiring new ones, but it also strengthens the relationship in the long term. Omnichannel loyalty programs are […]
Current Trends in Digital Wallets: The Mobile Opportunity Wallet Marketing
Current Trends in Digital Wallets: A Look to 2023 In the dynamic world of digital finance, digital wallets have emerged as an essential tool for modern and secure transactions. And the massive adoption of this use case opens up a huge opportunity for mobile. wallet marketing. A recent analysis by Capital […]
How to create your points program on Shopify
Shopify Points Program: Effective Strategies to Boost Your Online Business In the competitive world of e-commerce, retaining customers is as crucial as attracting new ones. A well-designed points program not only encourages customer loyalty, but also drives sales and strengthens the presence of […]
Loyalty program: how to create it in my Prestashop store?
A loyalty program is an initiative designed to reward and motivate your regular customers for their loyalty and frequent purchases. Basically, it is about rewarding your customers for choosing your store over the competition. These rewards may include exclusive discounts, cumulative points, gifts, free shipping or other special benefits. A […]
Workflows: new functionality
Workflows… does the term ring a bell? If you have an online business, you should know what it means and all the advantages it brings. In the world of ecommerce, competition is fierce. Consumers have a wide range of options at their disposal, which is why customer loyalty has become […]
How to create a digital loyalty program in my WooCommerce store?
A digital loyalty program implemented in your WooCommerce store is one of the most effective methods to build customer loyalty. This loyalty is a fundamental aspect for the success of any business. Having loyal customers means not only recurring sales, but also a base of satisfied customers who become ambassadors […]
The 3 best customer loyalty software
Customer loyalty is essential to the long-term success of any business. Keeping customers satisfied and engaged with your brand can drive recurring revenue and promote positive word of mouth. An effective way to achieve this is by using customer loyalty programs. In this article we will present you the 3 […]