Use Case
Black Friday, Christmas, Sales... Multiply the impact of your seasonal campaigns with advanced loyalty strategies
Real configurations for the most important campaigns of the year
The most important campaign of the year. Maximum impact with multiple combined incentives to generate urgency and volume.
A full month of Christmas magic. Sustained campaign that maintains engagement throughout the festive period.
Post-Christmas reactivation. Maintain momentum and avoid the typical sales drop in January.
Tools and tactics you can combine to create high-impact campaigns
Set temporary multipliers (x2, x3, x4) on all purchases during the campaign. Automatically applied via workflows.
Add exclusive rewards that are only available during the campaign. Create urgency and exclusivity.
Analyze each order line and assign points according to category or specific product. "Triple points on selected products".
Create exclusive thematic wheels for the campaign with prizes aligned with the season.
Send instant notifications directly to the user's digital card. Straight to the mobile.
Bidirectional communication via WhatsApp or web chatbot. Personalization and immediate response.
Self-service kiosk system in physical stores. The customer identifies upon entry and receives bonus points.
Automatic rewards every X points accumulated during the campaign. Motivates continued purchases.
Step-by-step workflow from planning to execution
Define objectives, prizes, and multipliers. Configure in OmniWallet: points x3, special wheel, temporary gifts.
Activate multiplier workflows with specific dates. Set rules by product line. Create thematic wheel.
Teaser emails informing about the campaign. WhatsApp to VIP clients with preview. Chatbot configured with FAQs.
Workflows activate automatically. Massive push notification. Launch email. Check-in kiosks activated.
Real-time tracking of points awarded, wheels spun, conversion. Adjust on the fly if necessary.
Reminder push notifications. WhatsApp with "Last hours". Chatbot suggests products based on browsing.
Workflows deactivate automatically. Thank you email with points summary. Complete results analysis.
Specific adaptations according to your sector
Black Friday: x4 points on new collection, wheel with accessories, store check-in +300 pts
Christmas: x2 points all December, exclusive gift baskets, chatbot with festive recipes
Black Friday: x5 points smartphones, wheel with gadgets, WhatsApp with real-time stock
January: x3 points sign-ups, free PT gift, daily motivational pushes
Valentine's Day: Special menu x2 points, wheel with premium wine, reservation via chatbot
Mother's Day: x3 points treatments, temporary gift pack, push with gift ideas
Summer: x2 points bookings July-August, exclusive experiences, chatbot with destinations
Cyber Monday: x4 points new games, wheel with DLCs, push with launches
Book Day: x3 points literature, gift bookmarks, chatbot recommends books
Real data from clients who implemented campaigns with combined strategies
Increase in sales during Black Friday vs previous year
Higher engagement with push notifications vs emails
Of users spin the special campaign wheel
Average ticket in campaigns with multipliers vs normal
The cost of extra points (x2, x3) is more than recovered. Clients spend +140% more during campaigns with multipliers than without them.
43% of inactive users return to purchase during well-executed seasonal campaigns. Push notifications are key.
Users participating in 2+ seasonal campaigns have an LTV 3.8x higher than average and purchase 2x more frequently.
Multiply the impact of Black Friday, Christmas, and every key season
Schedule a DemoOr write to us at info@omniwallet.net
